- 1. Branding rural areas: motives, measures and management
- (scientific articles)
- ... of place brands. Branding connects with the idea that places matter more than ever in the negotiation of global forces, as local forces confront globalization and translate it into unique place-specific ...
- 2. Service provision in rural areas Concepts from Vital Rural Area
- (scientific articles)
- ... as the unique solution to service provision in rural areas. Moseley et al (2004) explain that it can be difficult to stitch partnerships together due to a possible co-finance perspective and a need to ...
- 3. Attracting people to your region: Emigration Exhibition (NL)
- (projects community building)
- ... Key words Unique selling points, campaign, demographic changes, profile Main problems to be solved (analysis) Awareness of demographic changes, more elder people, less youngsters and decline ...
- 4. Sale and marketing (DK)
- (projects sme empowerment)
- ... unique selling point, competitive advantages, education/training Main problems to be solved (analysis) The SMEs in Vejen are often very capable of developing and producing products of high quality, ...
- 5. Internal Branding of a Region: participative approach
- (Profiling and Branding)
- ... in the region and in each other; When your region has Unique Selling Points but lacks one common strategy or plan that describes its strengths to keep and weaknesses to counter.... Then a network ...